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Rupp Marketing has extensive experience in developing and coordinating research programs for its clients and we believe strongly in its value. Every well-planned marketing strategy should be based on as much research information as is available – whether proprietary or secondary.

Our agency is well-versed in analyzing research data for its actionable usage in the strategic execution of marketing plans. Every positioning campaign should be structured to serve the needs of the market undeserved by the competition. We can't know that without variable, ongoing consumer survey research conducted with a proper baseline in place. Consistent tracking studies are valuable gauges of consumer perceptions, changes in market position, top-of-mind awareness and advertising recall.

Rupp Marketing has been extensively involved with research vendor selection, design of methodology, coordination of implementation and analysis of results. Plus, we take the executive summary of findings and cross tab of raw data and leverage this information into a client friendly, marketing focus. Quite simply, we make research work for our clients.

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